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Why GA

Success Stories

For a national professional association, the GA Team:

  • Consecutively sold out 14 annual national conferences
  • Increased annual budget from $40,000 to over $1 million
  • Established an industry-leading and award-winning web site
  • Expanded annual operating budget from $50,000 to over $1 million with only 25% of revenue coming from dues
  • Implemented an industry standard on-line suite of benchmarking programs with over 1,000 participants
  • Increased membership from 25 to over 4,200 members
  • Initiated a suite of electronic member services
  • Moved from no reserve fund to reserves of $1 million
  • Built in-kind revenue from suppliers to $500,000 annually

For an international trade association, the GA Team:

  • Applied for, and received, two Department of Labor public/private partnership grants
  • Established chapters in Europe and Asia-Pacific
  • Expanded membership to 235 firms around the world
  • Provided management services to the North American Chapter
  • Reversed years of deficits
  • Successfully managed name change and re-branding
  • Implemented strategic planning and leadership development

For an international member association, the GA Team:

  • Facilitated a 3-day global strategic planning session, working closely with all 36 chapters, four country boards and elected leadership
  • Managed and implemented four successful European Conferences; complete with social program and guest/spouse program
  • Increased membership from 1,200 to over 2,200
  • Fully re-designed web site, implementing chapter management functions
  • Rejuvenated chapter and member services
  • Achieved fiscal discipline
  • Established a successful non-dues revenue program
  • Created a successful partnership between the International association and its chapters

For a national association, the GA Team:

  • Successfully sold out their 2,000 person, premiere dinner within the first 3 weeks of opening registration;  thereby solving one of their key challenges when table sales historically took 12 weeks or longer.
  • Utilizing the benefits of technology, created a fully automated system to handle registration, guest RSVP’s, and seating for the 2,000 guests.  The system is so sophisticated that it allows each of the company point of contacts their own individualized portal to manage their company representatives, seating assignments, table placements and guests.
  • Implemented a Tier system for selling tables priced on location, which allowed all companies the opportunity to purchase tables near the front of the room. 
  • Worked closely with the leadership to make their youth education initiatives a key focus point at the dinner, by implementing a student keynote speaker scholarship and inviting former student interns to the dinner to serve as volunteers. 
  • Produced a seven minute high-end promotional video highlighting the association's youth education program for high school students.